Feedback Is the New Fuel: Creating a Culture of Real-Time Insight, Not Annual Reviews

For decades, businesses have relied on the annual performance review to guide employee growth and measure results. But in today’s fast-moving world, waiting 12 months to give feedback is like waiting a year to refuel your car—you’ll stall long before you get where you’re going.

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Freelancers, Fractionals, and Full-Timers: Creating Cohesion in Hybrid Teams

The workforce is no longer bound by cubicles or 9-to-5 contracts. In 2025, modern teams are often made up of a dynamic blend: freelancers, fractional employees, and full-time staff. This hybrid model opens doors to diverse expertise and agility—but without intentional leadership, it can also lead to silos, miscommunication, and cultural drift.

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Managing Misfits: Why Culture Fit Is Overrated and Culture Add Is the Future

When it comes to building a high-performing team, especially in fast-moving industries like marketing, the phrase “culture fit” has long been considered a hiring holy grail. But here at Razor Sharp Digital, we’ve seen firsthand that this concept is not only outdated — it’s limiting.

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