user-generated content Archives | Razor Sharp Digital

Designing for Gen Z: What the Next Generation Expects from Your Website

Post author:Razor Sharp Digital
Post published:July 3, 2025
Post category:Website Development
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As Gen Z (born between 1997 and 2012) grows into its full economic power, it's becoming clear: your website must evolve to meet their expectations—or risk becoming irrelevant. This digital-native generation isn’t just influencing trends; they’re reshaping how we think about web design, branding, and online engagement. If your website isn’t fast, mobile-first, authentic, and interactive, Gen Z will bounce—and fast. Here's how to design websites for Gen Z in 2025 and beyond.

The Power of User-Generated Content: Building Trust through Customer Stories

Post author:Razor Sharp Digital
Post published:October 4, 2023
Post category:Social Media

Authenticity is the cornerstone of building trust. One of the most effective ways to achieve this is through user-generated content (UGC). Customer stories, testimonials, and experiences shared by real users carry a level of credibility that no brand-generated content can match. In this post, we'll delve into the immense potential of user-generated content in social media marketing, and provide actionable tips for harnessing its power.